Effectiveness of Washington State Traffic Safety Commission's Target Zero Program to Eliminate Traffic Fatalities by 2030
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In 2010, the Washington State Traffic Safety Commission updated the benchmarks and goals for its Target Zero program that was started in 2001. The updated Target Zero goal is to eliminate traffic deaths and serious injury collisions by 2030 on Washington State Highways. Some of the driver behaviors that the program has identified as activities that contribute to highway fatalities and serious injury collisions include impaired driving, speeding, unrestrained driver, and distracted drivers. The 2010 plan stresses "successful traffic safety education programs, tougher legislation, improved roadways, faster emergency response times, and strategically focused enforcement efforts have contributed greatly to the continuing decline in traffic deaths" (Target Zero, 2010).